With all this talk about social networking, we sometimes forget (or fail to learn in the first place) the basics with respect to social media and online content management. Here is a link to a New York Times article from the summer of 2009 with some simple steps to manage your online presence. This is especially applicable to small businesses, but is also relevant to individuals with a substantial online presence. Be sure to check out the Quick Tips. Do you have Google Alerts set for yourself or your company? If not, check it out and take the first step in managing your on line reputation.